How To Deal With Criticism As An Online Marketer

By Carl Shivers


The notion that a business can be widely esteemed and loved is false. This is true both on the internet and off of it. Even though you feel your business is awesome, you will have to face some criticism.

It's exactly how you handle the criticism when you find it that is important. When you're running a business on the internet this is especially important for the reason that people aren't going to have as many chances to interact with you personally to help counteract the negativity they see. So here is how to proceed.



It's vital to respond rapidly to any criticism you see. This is extremely vital. You should not just let a negative review sit somewhere and not answer it. If the critique was published in a public forum, reply to that same thread and thank the person for his or her criticism.

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Write out that you are checking out things and then ask the person for permission to continue talking about the matter in private. This offers proof that your main priority is the development of the very best possible product and that you can take critique very well. It'll earn you lots of respect.

Actually check to see if the feedback is about something that should be remedied. People can tell the difference between trolls and genuine feedback. "You suck" does not warrant your response.

"I discovered a 404 page" or "the layout seems weird" are things you must check out. Have a look at everything if a change has to be made, make it. This proves to others you're paying attention and will act when action is needed.

Customize each answer you make. If you alter something according to a feedback launched by someone specific, let that person know that you've modified things to make them better. Additionally, it is good to write something like this publicly.

It demonstrates that you do not have an anger response when you are criticized. It demonstrates you are ready to do the work you need to do to give people what they want. This is a great idea even if you do not make a change that someone asks for. State that you looked into it but decided to leave things as they are. Then explain the reason you did that.

Keep in mind that, above all else, how you react to criticism is about reputation management. It looks very petty to fire criticism back at somebody simply because they have criticized you. If you dismiss criticism and simply keep insisting that everything is okay, you are going to look like you don't know your business well.

Keep your ego on a leash. Generally, the criticism isn't meant to be about you personally. They simply had a less than good experience with your product. You must make your product better so they will not have the same experience later on.

The way you deal with feedback tells people quite a lot about both you and the business you are running. It's important to stay positive!




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